Sources

TikTok is hyper optimized to spread memes

50,000 ads seems like a lot but it only takes a handful of variables

Organize your creative ideas into Concepts, Themes, Variants

Dawkins argues genes are selfish and cooperate, with different strategies for males and females. Coins the term “meme”.

Netflix uses data and AI to create personalized genres and recommendations.

Tim Ferriss used Adwords to test & find best title for his book. Can also be used to test other marketing elements.

Iconic balcony scene in Romeo and Juliet wasn't in the original play.

Software 2.0 is a revolutionary shift to neural networks developing AGI.

Wealthy use "luxury beliefs" to signal status, widening class divide and harming the poor.

Anna Delvey tricked people in NY's party scene but was arrested for fraud and is now in jail.

Inventions inspired by science fiction have made our lives easier and even saved lives.

Influential rockers Led Zeppelin have been copied by a variety of artists, from the 70s to modern day.

Led Zeppelin borrowed songs from other artists without giving credit, leading to some lawsuits over plagiarism.

Richard Feynman stresses importance of scientific integrity to avoid false conclusions and public deception.

The AI Revolution: The Road to Superintelligence

Mobile game developers must consider a game's tone, theme, and core mechanic to ensure resonance with target demographic.

Steve Jobs was inspired by "impute," emphasizing the importance of good design.

Univ. of Vermont researchers found 6 basic narrative shapes in literature.

Unbundling process enables new, familiar results from artistic styles.

Growth hackers essential for success in superplatforms era; Airbnb shows power of distribution strategy.

Take responsibility for our own lives and take action to live it ourselves.

Putin uses "Nazi" to justify invasion of Ukraine; Jewish comm. worries it'll decimate Jewish community.

AI tools democratize visuals, allowing companies to signal status, and future generations will use AI to create amazing things.

We must be aware of our mimetic desires and make decisions based on our own values instead.

Perspective affects experiences, psychological solutions are effective, money has psychological impact, branded products are more effective.

Influencers can become trapped by expectations of their audience, sacrificing identity and self-approval.

Holidays we celebrate today have ancient pagan origins, still celebrated today.

Superhuman used customer feedback to improve product/market fit and boost their business.

Hollywood films use yellow tint to depict India/Mexico due to perception of poverty, blue for progress; yellow for uneasiness/heat.

Test 20-50 creative concepts to find unicorns, pause & relaunch after 8 weeks for max scale, moderate winners to scale

Web scraping is lawful & protected by the CFAA, however privacy & security issues should be taken into account.

Remixing is how inventions are made by combining ideas.

Both characters are wealthy and fight against corruption, but their methods are different.

A technology that can be used to edit genes.

They’re the same character

Filmmakers should package their projects in a familiar way.

Die Hard is a template for action

The root cause of irrationality is social incentives.

The Law of Shitty Clickthroughs is the inevitable decline in performance of all marketing strategies over time.